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selling the sage way

To become a customer and revenue builder, you must win.  To win in today's hyper-competitive environment, you must earn your customers' trust, and it's far from easy.  But there is no more valuable currency.  In Selling the Sage WaySM, you will learn the mindset and skills required to elevate from a tactical transactional vendor to a strategic partner, whom your customers cannot do without.  This is called TRUSTED ADVISORSHIP.  

Selling the Sage WaySM is a proven and prescriptive training and advisory program that institutionalizes a customer-centric engagement framework across the GTM organization. 

 

Learn critical conversational skill mastery from lead to close:

 

  • Demand Creation - Create, amplify, and communicate value in new ways that drive buyer urgency

  • Lead Qualification - Next level qualification skills that expedite qualifying "in" or "out"

  • Solution Messaging - Create industry and person-specific value that ties to the  buyer's needs

  • Deal Execution - Advance decisions to an outcome - a "yes" or "no" early in the deal cycle

  • Objection Handling - Manage objections in a way that enhances trust and forges long-term relationships

  • Forecast Management - Ensure that the forecast has a 95% accuracy rate on deal size and timing

  • Negotiation & Closing - Vision, strategy, and tactics that result in winning deals on your price and terms

Mastering these skills leads to:

  • Grow average selling prices 5% - 25%​

  • Accelerate deal velocity up to 25%

  • Increase close and win rates up to 25%

  • Onboard and Increase time to productivity for new ICs up to 20%

  • Deliver higher margin revenue and speed the path to profitability

  • Reduce the cost of organizational churn chasing "ghost" deals

   The Selling the Sage WaySM engagement framework includes:

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Trusted Advisor Vision

A vision that enables you to elevate into strategic relationships with your customers

guiding sales
principles

Core beliefs and DNA that drive your sales culture and anchor your selling activities in every buyer-seller interaction

 

dynamic
methodology

Selling motions that are custom-tailored to target ICP's, buyer personas, and their unique decision process 

​conversational
selling 
intelligence

Next level selling skills that facilitate buyer-seller conversations from lead to close in the most optimal way possible

 

 Customer

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